Performance Marketing Manager
Description
PadSplit is hiring a remote contract performance marketer to lead acquisition efforts across both sides of its marketplace in South America. The role owns paid growth strategy and execution, with a focus on scaling efficiently, lowering acquisition costs, and expanding reach through multiple channels. This is a senior individual contributor position for someone who can connect media performance, experimentation, budgeting, and funnel analysis into a disciplined growth program. The role is fully remote and open across South America.
Responsibilities
▪ Lead strategy and execution for paid search, paid social, display, retargeting, and partner listing campaigns ▪ Optimize campaigns against efficiency and volume goals such as CPA, CAC, and ROAS ▪ Allocate spend across channels and audiences to maximize return ▪ Partner with design and marketing teams on creative, landing page, and offer testing ▪ Coordinate with external vendors and internal stakeholders to launch and improve campaigns ▪ Analyze full-funnel performance to identify conversion bottlenecks and growth opportunities ▪ Design and run structured experiments across targeting, bidding, creative, and channel mix ▪ Build reporting views and present actionable insights to stakeholders
Candidate Requirements
▪ 5-7+ years of experience managing paid media with direct-response goals ▪ Deep hands-on expertise in paid search and paid social platforms such as Google and Meta ▪ Strong analytical ability and confidence turning data into strategic decisions ▪ Experience building structured testing programs ▪ Familiarity with analytics and attribution tools such as GA4, Rockerbox, or similar platforms ▪ Excellent organization across multiple campaigns and priorities ▪ Ownership mindset and ability to drive work independently ▪ Strong communication skills for cross-functional collaboration and stakeholder influence
What We Offer
▪ Fully remote contract role open across South America ▪ Direct ownership of acquisition strategy and performance ▪ Opportunity to influence growth for both marketplace audiences ▪ Compensation provided in the listing
